The Law Of Reverse Effect

This very clever stealth tactic challenges the subject to attempt something that they’re already likely to fail at. And the harder they try, the likelier the subject will fail. The conscious and unconscious mind are two separate entities. One of the reasons why the law of reverse effect works is because people try to do […]

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Anticipation Builders

Anticipation Builders You may have noticed that you tend to want something more if someone tells you that you can’t do it or have it. It’s a bit like when you was a child, and it was a few weeks before your birthday. You would have all these presents wrapped up but you wasn’t allowed […]

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Action Accelerators

Action accelerators are words that are designed to put pressure on someone to take a certain action quickly and efficiently. These include words such as: Now Quickly Suddenly Immediately If you were to say to someone: “Tell me a name. Quickly.” They will use their instincts more instead of thinking about it, therefore they’re likely […]

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Personal Trance Words

Personal trance words are words that are unique to an individual and therefore they have much more significance to that particular person. For example, let’s just say that your partner described your honeymoon as being beautiful. The weather was beautiful. The food was beautiful. The entire experience was beautiful. Now every time that the word […]

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Hypnotic Words

Hypnotic words are similar to hot words in terms of conjuring up emotions in people, but differ in the type of emotions. They can be used at any stage of the hypnotic process and they’re designed to cause trance or begin a trance process in someone. They include words such as: Fascination Hypnotized Mesmerized

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Hot Words

Hot words are very effective for bringing out emotions in people. Comparing both these statements, which one has more of an emotional impact: “The elder succumbed to the cold.” “The old man froze to death.” Both statements have three hot words each, and are both pretty grim statements but the second one will get more […]

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Black Ops Hypnosis

Black Ops Hypnosis (also known as Underground Hypnosis and Covert Hypnosis) could best be described as the art of social manipulation. As opposed to traditional hypnosis techniques, which involve a controlled environment, Black Ops Hypnosis techniques are often performed covertly in an uncontrolled social situation. Black Ops Hypnosis techniques are based on a set of […]

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Double binds

Double binds are statements that offer two or more choices that are in fact the same choice Example: “You can change as quickly or as slowly as you want to now.”

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Focusing effect

The focusing effect (or focusing illusion) is a cognitive bias that occurs when people place too much importance on one aspect of an event, causing an error in accurately predicting the utility of a future outcome. People focus on notable differences, excluding those that are less conspicuous, when making predictions about happiness or convenience. For […]

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Attentional bias

Attentional bias is an ad hoc scientific term. Attentional bias can also refer to the tendency of our perception to be affected by our recurring thoughts. For example, if we think frequently about the clothes we wear, we pay more attention to the clothes of others.

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