Personal Trance Words

Personal trance words are words that are unique to an individual and therefore they have much more significance to that particular person. For example, let’s just say that your partner described your honeymoon as being beautiful. The weather was beautiful. The food was beautiful. The entire experience was beautiful. Now every time that the word […]

Read More

Hypnotic Words

Hypnotic words are similar to hot words in terms of conjuring up emotions in people, but differ in the type of emotions. They can be used at any stage of the hypnotic process and they’re designed to cause trance or begin a trance process in someone. They include words such as: Fascination Hypnotized Mesmerized

Read More

Hot Words

Hot words are very effective for bringing out emotions in people. Comparing both these statements, which one has more of an emotional impact: “The elder succumbed to the cold.” “The old man froze to death.” Both statements have three hot words each, and are both pretty grim statements but the second one will get more […]

Read More

Black Ops Hypnosis

Black Ops Hypnosis (also known as Underground Hypnosis and Covert Hypnosis) could best be described as the art of social manipulation. As opposed to traditional hypnosis techniques, which involve a controlled environment, Black Ops Hypnosis techniques are often performed covertly in an uncontrolled social situation. Black Ops Hypnosis techniques are based on a set of […]

Read More

Double binds

Double binds are statements that offer two or more choices that are in fact the same choice Example: “You can change as quickly or as slowly as you want to now.”

Read More

Focusing effect

The focusing effect (or focusing illusion) is a cognitive bias that occurs when people place too much importance on one aspect of an event, causing an error in accurately predicting the utility of a future outcome. People focus on notable differences, excluding those that are less conspicuous, when making predictions about happiness or convenience. For […]

Read More

Attentional bias

Attentional bias is an ad hoc scientific term. Attentional bias can also refer to the tendency of our perception to be affected by our recurring thoughts. For example, if we think frequently about the clothes we wear, we pay more attention to the clothes of others.

Read More

Availability heuristic

The availability heuristic is a mental shortcut that relies on immediate examples that come to mind. The availability heuristic operates on the notion that if something can be recalled, it must be important (“if you can think of it, it must be important.”). Subsequently, people tend to heavily weigh their judgments toward more recent information, making […]

Read More

Confirmation bias

Confirmation bias (also called confirmatory bias or myside bias) is the tendency of people to favor information that confirms their beliefs or hypotheses.[Note 1][1] People display this bias when they gather or remember information selectively, or when they interpret it in a biased way. The effect is stronger for emotionally charged issues and for deeply […]

Read More

Bandwagon effect

The bandwagon effect is a well documented form of groupthink in behavioral science and has many applications. The general rule is that conduct or beliefs spread among people, as fads and trends clearly do, with “the probability of any individual adopting it increasing with the proportion who have already done so”. As more people come to believe […]

Read More